Season 2

Mars Colonisation

Lena — Mon, 28 Sep 2020 06:00:00 +0000

For our last mini-series, we’ve gone a bit wild. Well, wilder… We decided to bring about the space age and are talking about mars colonisation

We tackle all the big stuff in this mini-series We talk market analysis, define pricing and packaging, and plan the next iteration.

The first episode is all about conducting market analysis. We explain how Porter’s five forces can help figuring out whether we should enter the race to Mars, and we talk about our target audience and which attributes they should have to make them successful new-age pioneers.

Episode 1:

Open Borders

Lena — Mon, 07 Sep 2020 06:00:00 +0000

Open Borders – free movement of people around the world. No more immigration processes and visas. Unrestricted travel and work. That’s what our second mini-series is all about.

We talk about how we would approach a shift towards Open Borders. How to identify stakeholders? How to communicate with them and convince them?

The first episode is all about stakeholder management, something both product managers and product marketers have to do a lot

Our delivery episode covers roadmaps. We talk about defining the MVP and how to communicate roadmaps to stakeholders.

In the last episode we discuss measuring success. We identify metrics we should measure, and talk about the difficulty of communicating success for a project with a longer time span.

Listen in to all three episodes here:

Episode 1:

Episode 2:

Episode 3: